Deliver High Impact Direct Mail Campaigns And Curated Gift Boxes To Prospects, Customers and Employees
Modern marketers use BoldBox B2B direct mailers to acquire high-value customers while delivering maximum ROI.
The BoldBox B2B Play Book
At 66%, direct mail has the highest perceived response rate among any B2B communication method. Although mailers have the highest likeliness of a response, the combination of mailers in conjunction with strong messaging is most powerful. The ability to execute these plays are the strongest forces behind why prospects respond to direct mailers.
Brand Awareness PLAY
Bold Box mailers are designed to spotlight your brand, much like a billboard. The exterior design of each boldbox is customized per your branding guidelines for maximum brand awareness and differentiation. This is a great way to get your audience excited and engaged with your brand.
Pipeline creation and Acceleration
Bold Box mailers, sometimes called “clutter busters,” or “meeting makers,” are the bread and butter of direct mail. Send to the decision maker of the deal, have a strong call-to-actions (demo or set an appointment), include an experience like tickets to join you in a suite at a sporting event. Use these mailers to convert warmer leads into opportunities or help accounts and opportunities that have stalled.
BUILDING CHAMPIONS & Advocates
Shareable mailers are for prospects and new customers. For prospects they are designed to get more people involved in considering your company as their solution provider. Whether you are sparking the interest at the top of the funnel or generating a sense of urgency around moving the deal to the middle of the funnel. For customers and employees, these mailers foster advocacy and loyalty.